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How to engage with the next generation of donors

CONTRIBUTORS:  Jillian Perkins
03/04/2019

You’ve spent years – decades – building a strong donor base, but now your donors are passing their wealth to the next generation. You know this cohort has different values, different forms of communication, and a different way of being in the world. How do you learn to connect with this new generation, and build new relationships that will establish your next decade of donors?

Our infographic provides some tips that can help:

(Click the image to view a full-size version):

How to engage with next gen donors_Feb 2019_11